Geneva Naturals.
Geneva Naturals brings the purity of the Swiss Alps into everyday skincare. Powered by Edelweiss extract, each product blends nature and science to deliver results that are clean, effective, and luxuriously gentle.
Scope
Client
Duration
Year
Craft a brand identity that felt premium and scientific, yet warm and relatable.
It had to differentiate without alienating — speaking to consumers who care about results, ingredients, and self-care as a daily ritual.
The visual language combines crisp whites and alpine-inspired textures with touches of silver and botanical detailing.
Messaging highlights the hero ingredient, Edelweiss, as both rare and resilient—just like the skin it protects.
Geneva Naturals now feels like what it is: a clean skincare brand with European heritage and modern sensibility.
With a refreshed voice and elevated aesthetic, it connects emotionally and functionally—delivering results, peace of mind, and a daily touch of Swiss elegance.
A curated selection of projects that reflect our commitment to simplicity and purposeful design.
